01
Less guesswork
Replace broad optimization ideas with a focused view of likely friction.
Stop guessing. Start understanding.
Your analytics show what happened. Frictric helps reveal why — and which conversion issues deserve your attention first.
Highest-impact signal
Checkout
Friction source detected
Analytics
What?
→
Frictric
Why?
Already in your stack
- Analytics
- Heatmaps
- Session recordings
- Ad reporting
- Dashboards
01 / From signals to diagnosis
Find the friction. Understand the cause.
Frictric turns familiar ecommerce signals into a clearer view of what may be blocking growth, before time and money are committed to the wrong fix.
01
Reveal the friction
Identify where the customer journey is losing momentum, beyond simply seeing where a funnel dropped.
02
Understand the cause
Investigate likely friction across price, shipping, trust, mobile UX and value.
03
Prioritize the impact
Separate urgent blockers from secondary issues and focus effort where it matters most.
02 / Clear priorities
Not every problem has the same weight.
The goal is not another dashboard or a longer task list. It is knowing where to begin and why.
Primary blocker
Shipping clarity
Now
Secondary issue
Trust signals
Next
Needs evidence
Price framing
Review
What diagnosis changes
Clearer decisions across the conversion journey.
02
Faster priorities
Separate high-impact blockers from secondary issues before work begins.
03
Better alignment
Give store owners, agencies and growth teams the same starting point.
04
Useful action
Connect existing evidence to the changes most worth investigating first.
Built for growth-focused stores
Data exists. Clarity does not.
Frictric is for ecommerce businesses that already have real traffic, sales and analytics data, but still do not know exactly what is holding them back.
Who it is for
01
Store owners
02
Agencies and CRO specialists
03
Growth teams
03 / Plans
Choose the depth that matches your next stage.
Start with focused diagnosis, add deeper analysis as optimization becomes continuous, or work directly with the founder on a tailored engagement.
For growing stores
Frictric Core
€79/month
For small and mid-sized WooCommerce stores beginning systematic conversion optimization.
Included
- Core friction analysis
- Priority recommendations
- Evidence breakdown
- Historical comparison windows
For active optimization
Frictric Pro
€149/month
For growth-focused stores and teams that need deeper diagnostics and clearer prioritization.
Included
- Everything in Core
- Advanced diagnostics
- Deeper reasoning layers
- Early access to intelligence modules
Selective founder support
Optimization Partnership
€600–€1,200+custom engagement
For stores that want hands-on diagnostic review and implementation guidance.
Included
- Everything in Pro
- Manual diagnostic review
- Strategy recommendations
- Implementation guidance
04 / Essential questions
Better questions. Better growth decisions.
Does Frictric replace analytics?
No. Analytics explains what happened. Frictric adds a diagnostic layer that helps investigate why it happened and what deserves attention first.
What can Frictric help diagnose?
Potential conversion friction across price, shipping, trust, mobile UX, value proposition and the wider customer journey.
What makes Frictric different?
It connects existing evidence to likely friction and clear priorities, instead of adding another dashboard or an unranked task list.
How do I get started?
Review the available plans, then create or access your account. The subscription options available to you are shown securely in My account.
Your next step